This show was partially inspired by the Oasi Zegna, the Alpine nature reserve around the family company’s home base.
'Alessandro Sartori had recruited the Swiss landscape artist Thomas Flechtner to install a set of apparently freshly fallen but artificial snow around an irregular line of white plinths, all set within the surgically austere Neo-Brutalist hall of Milan’s Bocconi University. When it was kicked up by the models, or sprinkled from the concrete roof, it landed on us. But so what: This staged but sincere setup—the natural and organic within a human-hewn context—complemented the clothes that Sartori’s diverse 45-strong cast tramped through the “snow” in.'