Massimo Giorgetti's fall collection was a love letter to high-def Milan style
Giorgetti infused the collection with molto Italiano spirit from all angles. All the models were Italian, some professional, some from a street casting, some friends of the label. Soccer-inspired prints on blanket scarves and sweaters paid tribute to famous Milanese bars and bakeries, including Pasticceria Cucchi, Jamaica, Bar Basso and Pravda Bar. Silky shirts were printed with cheerful “Milan! Milan! Milan” down the back, and T-shirts bore the portrait of Alessandro Manzoni, the Milanese novelist, playwright, poet and critic, whose statue stood outside Giorgetti’s show venue.