Given the chance, IKEA and Off-white founder Virgil Abloh jumped at the prospect of a collab.
While being known for most as the founder of the provocative street wear brand Off-White, American Virgil Abloh is also an architecture grad, a DJ and a producer. He takes his role of provocateur seriously, in his own business as in his collaboration with IKEA.
“IKEA provides a landscape – fertile soil for new ideas and concepts. My duty then, is to provide something provocative. Given how tremendous this opportunity is, I’m not content to make another chair.”
Together, IKEA and Off-White look for ways to help create a home for millennials who are just starting out their lives.