One, passion. Two, innovation. Three, creative research. Together they make for a creative partnership between Pitti Immagine and MINI, two worlds that share values and objectives linked to a contemporary lifestyle approach. The partnership between the two is taking off again at Pitti Uomo 89 with a series of joint projects for 2016.
For a taste of what will be new: MINI will be working with Pitti Immagine, L’Uomo Vogue, GQ Italia and LAGENTE to produce The Latest Fashion Buzz: the MINI space at the Fortezza will host collections by a group of talented international designers who work on a new concept of modernity in menswear. Last but not least, MINI will continue to support young Italian designers through the collaboration with Pitti Italics programme.
